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San Francisco Music Venues Raise the Bar for Sustainability: Case study on a reusable cup pilot at three San Francisco venues
In a groundbreaking initiative to combat single-use plastic pollution, several iconic San Francisco music venues took the leap towards sustainability by switching to reusable cups. Supported by San Francisco Environment Department and Clean Water Fund’s ReThink Disposable program, these venues teamed up with reusable cup providers r.World and TURN, leading the way in the entertainment industry.
Maria Jensen
Maria Jensen started her career in Environmental Health and Safety (EHS) in the electronic waste recycling industry, after receiving a Masters in Global Health from the Norwegian University of Science and Technology and publishing research related to mercury contamination from electronic waste in the International Journal of Environmental Research and Public Health.
Tonyehn Verkitus
Scranton, PA
Tonyehn Verkitus is the Executive Director of Physicians for Social Responsibility Pennsylvania, the Northeast Counties Medical Societies and host of Keystone Edition Health on WVIA TV. Her work in the nonprofit world has mostly centered on health and food though she also spent many years training organizations and communities on fundraising and telling their mission-based stories.
In 2007, Tonyehn along with other family members and friends, started Africa Community Exchange, a nonprofit organization whose mission is to support an effective model of education for youth and
Randy Walsh
Pittsburgh, PA
Randall's connection to Clean Water Action began in Pittsburgh, PA in 1985 when he participated in the field canvass for the Pennsylvania Alliance for Jobs and Energy, a partner organization with Clean Water Action. He rose through the ranks, opening and running Clean Water Action’s Pittsburgh phone canvass, and then transitioned into a program role. As a Clean Water Action organizer, he led the coalition for Pittsburgh’s Earth Day 1990 event, attracting an estimated 70,000 attendees. Randall then moved to New Hampshire to establish a Clean Water Action office, focusing on
The Warfield
The Warfield, originally built in the 1920s, was a vaudeville and movie palace and became a 2,250-person capacity concert hall in 1979 when Bill Graham Presents booked a run of shows with Bob Dylan. The Warfield made the switch from single-use plastic and paper cups to exclusively using reusable r.Cups, available in various sizes (5, 9, 12, 16, and 24-ounce sizes).
Business Profile:
During a 6-month service period with r.Cup, spanning from May to October, The Warfield incurred a cost of $25,800 for r.Cup services. To offset this cost, The Warfield implemented a 3 percent sustainability fee for each drink sold in an r.Cup, resulting in revenue of more than $30,000 since the launch of r.Cup in May 2023. This revenue has the potential to turn r.Cup into a profit center for any venue.
Taking into account r.Cup services, income from the sustainability fee, and elimination of purchasing single-use disposable cups, The Warfield anticipates annual net-earnings of more than $33,000 that will go towards sustaining the reusable cup service into the future.
Read more about The Warfield in San Francisco Music Venues Raise the Bar for Sustainability: Case study on a reusable cup pilot at three San Francisco venues.
Before & After
Document
Business Information:
982 Market St
San Francisco, CA 94102
United States
The Bottom Line
204,800
Single-Use Cups Eliminated Annually
93%
Return Rate
12,700
Pounds Of Refuse Diverted Annually
Things have gone wonderfully and we can’t be happier to be part of the initiative.
Reducing Single-Use Food Packaging
ReThink Disposable works with local governments, businesses and institutions, and consumers of single use food packaging to inspire a cultural shift away from single-use "throwaway" lifestyle.